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Start Marketing Smart Sales

The Small Business Owners Bible to Igniting Their Passion, Building a Rock-Solid Business Foundation & Growing Profitably Online

Discover the deadly mistakes most small business owners make that’s costing them dearly and learn proven, step-by-step strategies on how you can grow your business and become more profitable, all in less than a weeks time!

Testimonial:

I’m so grateful for Kandis’ SMS course! I’ve read so much content online, but everyone seems to be saying something different! Kandis breaks everything down in a clear and understandable way which makes it easy to digest and follow along to. Since completing the SMS course, I’ve been able to start making sales online because I now understand some incredibly important things about my business I had no clue about before!! I can’t WAIT to see how the rest of the year goes!

Melissa A. Austin, TX

Hi, I’m Kandis Marie
My passion for helping people and business has led me on a wildly-exciting and fulfilling journey to become a digital marketing coach for small business owners.

I’ve spent the last few years working in a variety of businesses and industries which gave me first hand experience on how to drive ROI in the
digital world.

I’ve helped dozens of entrepreneurs navigate their way through their business and achieve the “aha”
they’ve been looking for.

Beyond that, I’ve helped business owners gain the confidence, peace of mind and financial success, they’ve been working so hard to achieve.So, I’ve decided to take all of my knowledge and combine it into the ultimate Beginners Guide designed to help you take your business and life to the next level.But before we dive in, I’d like to give you a fair bit of warning...
The hard truth is this: ANYONE can get into business, but most simply don’t succeed...
In fact, statistics show that less than 5% of business owners make it past the 5 years mark But, you probably already knew that.They spend years on end struggling, jumping from one product or service to the next making no real traction.

Sound familiar?
If you’ve ever…
Failed to consistently and reliably attract and convert clients for your business
Launched a campaign only to find that it didn’t produce the results you expected
Felt like your ads aren’t getting the engagement they should found your ad costs started to increase but you’re not sure why
Wish you knew the formula on how businesses consistently generate profitable results through their advertising…
Then the SMS Beginners BluPrint course is for YOU!
I’ll let you in on a little secret…
The #1 problem most business owners make when they approach their marketing isn’t their ads or their website.
While those things can always be improved, it’s rarely what’s affecting their results.
Just as a house can’t be built on sand...a business can’t be built on a weak foundation…
And the reason why SMS students love this course is because it helps them take a few steps back and work on the crucial building-blocks their business is built upon.
After nearly a decade of working with small business owners, here’s what I’ve found most of them haven’t truly taken the time to clarify...and the REAL reasons they’re failing...
They haven’t clearly defined WHY they’re in business
They haven’t taken time to establish the true benefits of their product or service and position them in a way that creates a magnetic desire to buy
They haven’t developed the clarity on how their product or service will change someone's life. Their product or service is generic and they haven’t defined a clear USP or Unique Selling Proposition which will give them an edge in the market
They haven’t learned how to build trust with their customers through a method I call “Getting Negative to Prove Positive.”
It’s no wonder why most of them feel like they’re in a state of chaos, confused and wondering whether
it’s all even really worth it…
So, I’ve put together a course designed to help you establish CRYSTAL CLEAR CLARITY on what’s actually important.
The parts of your business you’ve most likely neglected (because you got caught up with all the stuff the gurus say you need) - causing you frustration, money, and most importantly...time.
The proven Start Marketing Smart Beginner’s BluPrint is broken down into 5 easy to follow Modules that you can plug into anytime, anywhere. Follow it at your own pace with the help of me, your marketing
guide.
You’ll also receive support from other business owners going through the same journey which will help
supercharge your learning curve along the way!

Module 1. Stoking Your Fire & Discovering Your WHY
Right now, you might be...
Stuck in a job you hate..
Or maybe you took the leap to start your own business, but find it’s even MORE difficult and exhausting
than having a job.
Or possibly even worse...wondering whether you’re actually cut out for this whole “entrepreneurship”
thing..
Trust me, we’ve all been there. It’s something we all face on our journey to starting and growing our
business.
The good news is…
There’s a proven method on how to discover your WHY and we’ll dive deep together to help you find it.
And there’s an important reason WHY we start with this...
You’ve probably heard the saying “if you’re WHY doesn’t make you CRY, it’s not strong enough.”
Well, it’s true. The reality is, business isn’t all fun and games, especially in the beginning.
There’s a lot of work that goes into creating a business and an incredible amount of risk that comes
along with it.
For your business to truly succeed you’re going to…
Work harder than you ever have before, sacrificing your evenings, weekends and holidays to make sure
the machine is operating smoothly and your customers aren’t upset...
Put more time into mastering a specific craft then you ever have before. In business, it's imperative that
you become a subject matter expertise in your specific field. The world is always changing and it’s up to
you to keep up with new trends, strategies and information.
Invest your hard earned savings into the development of marketing materials, websites, employees,
business cards and services required to run your business successfully.
But hey, that’s what it’s all about. Make the sacrifices NOW, so you can enjoy the benefits later.

Module 2: Separating Functions From Benefits - Learn The Foundation Upon Magnetism in Marketing is
Created
One of the most common misunderstandings business owners make is distinguishing the difference
between benefits and features.
Features are the ATTRIBUTES of a product or service. The dimensions or specs and so on.
Benefits are the END RESULT or EXPERIENCE the buyer gains as a result of using the product.
Let’s use your local internet company as an example. Let’s say internet package A offers high-speed
internet with 500 megabyte download speed. That would be a feature of internet package A.
The BENEFIT of having 500 mb download speed is that you can browse the internet with lightning
speeds, stream all of your favorite movies and shows with no lag or delay and download all of your
favorite music in seconds. While using this internet package, you’ll never have to wait around for
ANYTHING ever again!
Notice now, every successful commercial you see on TV...screams the benefits of the product or service
they’re selling. Not to say features aren’t important, but the REASON that people buy anything are
because of the benefits.
So, how do you create an insatiable desire for your products and services?
Focus your ad copy and marketing materials on the BENEFITS your customer will experience as a result
of working with you.

Module 3: Positively Perfect: Removing the Guesswork
One of the most effective ways of marketing your product or service is by showing your potential
customers how it seamlessly integrates into their life...and makes it better!
The problem is...most businesses stop at only 1 or 2 case examples and expect the orders to flood in…
In this module you’ll discover how to dive deep into your products benefits and learn how to convert
simple benefits into life transforming lifestyle improvements which will make your product or service
become infinitely more desirable.

Module 4: Defining Your Unique Selling Proposition - Why Should They Buy From YOU?
A strong, instantly recognizable USP can make or break your business…
Have you ever been shopping for something and felt stuck deciding between 2 seemingly similar
products? While you may not recognize it consciously...you’ll eventually buy one over the other because
of its USP.
The best USP’s directly address specific needs experienced by a company’s ideal customer.
Take Amazon for example…
People LOVE to online shop, but they HATE waiting 7-10 days for a product to arrive and hassle-filled
returns.
So what’s at the core of Amazon’s USP which has led them to become the largest company in the world?
Lightning fast 1- and 2-day shipping options along with a rock-solid return policy that favors the
customer.
So then, how do you create a rock-solid USP that’ll build a secure MOAT around your business and allow
you to stand out from the competition?
You’ll learn the secrets in Module 4…

Module 5: - Getting Negative To Prove Positive - Trust Me, You NEED This!
One of the biggest mistakes I see new entrepreneurs make when it comes to marketing their business is
being overly focused on all the positive things about their product or service while completely ignoring
the rest.
They’ve “drunken their own Kool-Aid” so to speak…
But what I’ve seen happen time and time again is that when you’re overly enthusiastic about what you
do well, you completely MISS OUT on all the areas you lack - which can eventually come around to bite
you…
In this module, you’ll discover how to instantly build trust and credibility with your prospects by being
up-front and clear about what your product and service IS and what it is NOT.
This module will help you save thousands of dollars in the long run and help you maintain a great
reputation.
You’ll Also Receive a FREE BONUS MODULE! - Discovering Your Unique Superpowers
One of the FASTEST ways to begin excelling in every area of your life is by discovering your personal
SUPERPOWER.
Each of us has one and its part of our life’s journey to discover it. For a select few are lucky enough to
discover it early on which allows them to have success very quickly...
For others, it takes decades…
While some never discover it at all...
In this FREE Bonus module, you’ll discover a proven method used by elite entrepreneurs to discover
your personal superpower.
P.S. You’ll be able to discover it even if you personally don’t think you have one…!
Ready To Get Started? The Start Marketing Smart Beginner’s BluPrint will bring light to your business
and put you on path if...
You feel like you’ve been confused and struggling in your business and just don’t know what the next
right step is
Worried if whether entrepreneurship is really right for you.
Have tried other courses, but haven’t received the proper one-on-one coaching and consultation from an experienced coach with proven results. Want to make the leap from employee to entrepreneur, but feel lost in a sea of information and don’t know where to start Feel “stuck” in your business. Things are going OK, but you know they could be doing MUCH better if
you had the right coach or strategist to guide you by your side
Feeling excited? I know I am!

After years of working with business owners around the country, I’ve unlocked the vault and developed a proven, step-by-step method upon which you can experience profitable success in your marketing efforts. And because of this framework, I’ve been able to help dozens of people completely TURN AROUND their
businesses to experience financial freedom, flexibility and lifestyle they’ve been working so hard to achieve!

Will YOU be next?
Join hundreds of other SMS students and discover time-tested and proven methods to help you become
a Rockstar in your business and make 2020 your best year ever!
Click Here to Start Marketing Smart Today!